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FIT Startup Tools

Below, you'll find essential tools businesses need to digitize their operations. If you need assistance in understanding more about the programs or deciding which one is the best fit for your business, feel free to reach out to us. We've handpicked three top software solutions we recommend for each function. 

Marketing,Sales & Automation Tools

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Your all-in-one marketing software. Increase revenue with email marketing, multichannel campaigns (WhatsApp & SMS), and marketing automation. Free up to 300 emails a day. 

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Automate your workflows effortlessly.
Save time and scale faster with powerful no-code automation. Connect apps, streamline tasks, & build custom workflows for your entire business.

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Find buyers, close deals, and watch your business grow with Apollo's end-to-end sales solution, powered by AI. See why over 1,000,000 people joined Apollo last year

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Design stunning visuals in minutes.
Stand out with beautiful graphics using Canva’s easy drag-&-drop tools. Access thousands of templates for social posts, flyers, presentations, and more.

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Drive Engagement With Interactive Content. Easily create quizzes, calculators, and surveys that capture quality leads and boost conversions, no coding needed.

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Send smarter emails that convert.
Automate outreach with GMass and boost your response rates. Personalize campaigns, track opens and clicks, and scale your cold email strategy with ease

Project & Community Management

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All-in-one productivity for every team.
ClickUp simplifies your work by combining tasks, docs, goals, and chat in one place. Track progress, collaborate efficiently, and make smarter decisions with real-time updates.

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A single platform for managing all your work. Improve your business management by easily monitoring everything from budget planning to sales, getting a clear overview of your progress, and making informed data-driven decisions.

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The #1 AI-powered LMS built for course creators. From digital products to marketing and selling tools, get everything you need to build a profitable business, all in one scalable platform. Build with 100s of beautifully crafted templates

AI & Productivity Tools

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Turn Meetings Into Actionable Insights
Fathom records, transcribes, and summarizes your video calls so you can focus, follow up faster, and never miss key details.

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Logome lets you design unique, high-quality logos in minutes using AI-powered tools, no design experience or complicated software required.

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Keep Your Email List Clean and Effective. Bouncer verifies your email list to reduce bounces, improve deliverability, and ensure your messages reach real people.

Web Hosting & Development

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Xero is an online accounting platform that helps South African small businesses manage invoicing, expenses, payroll, and financial reporting with ease and accuracy.

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1-grid is a web hosting company that aims to help South African website owners and businesses build, manage, and scale their online presence.

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